product and campaign

For Serae, we created a visual journey between Paris and Nice. Two cities that embody elegance and clarity. The product and campaign shoot highlights sage as more than incense: a lifestyle symbol of grounding, ritual, and refinement. With a premium approach, the imagery positions Serae as a modern brand rooted in purity and presence.

Art Direction & Production: Studio Mitchell Bergman
Photography: Maarten Heuver
Videography: Gino Gurrieri
Hair: Kevin Smeenk